TwineSocial Blog

5 Insane (But True) Facts about Social Content Marketing

5 Insane (But True) Facts about Social Content Marketing

Whatever the era, good content marketing reflects what Benjamin Franklin understood so clearly back in 1732: Consumers want information that helps them live better. Perhaps a product or service is the ultimate answer, but content marketing doesn’t focus on what a brand is selling. The focus is on relationship—deepening the connection between brand and customer by providing interesting, valuable content. Read More

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